The Cañada College Style Guide
Our Mission
Cañada College engages and empowers students in transforming their lives and communities through quality education.
Our Vision
Cañada College provides equitable education such that students from diverse backgrounds are able to achieve their educational goals and benefit the world.
Our Values
- Social Justice and Racial Equity
- Transforming Lives
- Community Partnerships
- Academic Excellence
- Sustainability
- Transparency and Authenticity
- Adaptability and Resilience
- Student Centered
- Cultural Empathy
- Accessibility to All
Use of the College Name in Text
The word “Cañada” is pronounced cahn-YAH-duh. The origins of the word are Spanish and it means a small canyon, glen or ravine. The proper use of our college name is vital to our representation of our mission and branding. Please, do not:
- use the college name in plural form
- hyphenate or dissect the name in any form
- combine the name with other words to form new names
Properly typing and writing our name is the most important aspect of differentiating our college and brand from other entities. Always be sure to use a tilde (~) over the “n” or “N.”
Add the word College when you refer to the name Cañada (i.e. say "Cañada College" instead of "Cañada").
Exception: The website URL is a single word and does not use a tilde. In order for our web addresses to display correctly, our home page and all interior pages should appear and be created in lower-case letters:
- canadacollege.edu | canadacollege.edu/marketing | canadacollege.edu/marketing/styleguide.php
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Promoting Student Success
The Marketing Department encourages submissions of student success stories specific to Cañada College Alumni, current students, transfer, career accomplishments, etc. These stories are used in a variety of promotional materials, including executive reports to the Board of Trustees, social media, news media, brochures and on the Cañada College website, to name a few.
If you have a story to share, please contact the Marketing Department. We appreciate your assistance in showcasing our wonderful students!
Questions?
Have questions or need guidance? Please contact the Cañada College Marketing Department. We'd love to hear from you!